2856% increase in visits
since 2018 on thewebsite of the
Clinique dentaire Trottier
since 2018 on thewebsite of the
Clinique dentaire Trottier
CASE STUDY
Client :
Clinique dentaire Charles Trottier
Business activity:
Dental clinic
CONTEXT
Established for more than 18 years in the Vaudreuil-Dorion region, dental surgeon Charles Trottier has a strong interest in high technology, aesthetic dentistry and implantology. In addition to traditional dental services, the clinic also offers adapted techniques for anxious patients, such as conscious sedation and hypnosis, options rarely found elsewhere. Digital marketing allows the clinic to reach potential clients in the area at a low cost, gain exposure to a younger clientele, and share a lot of information with visitors before they even make contact with a clinic employee. Knowing the value of digital marketing, Dr. Trottier accepted BJMedia’s offer of services. At the time, the webmaster who delivered the website had not offered a complete digital plan, an approach that is essential to the clinic’s success.
Goals
Traffic
Conversion
Local positionning
Customer retention
Attracting new customers
Hiring
Quality of the information
What we faced
- Before and after the redesign of the website, the number of visitors was insufficient and generated few customers.
- There was a limited amount of time to write on the blog on a regular basis.
- The clinic was previously run by two owner-dentists. Each one had his own clientele. At that time, it was essential to make Dr. Charles Trottier’s expertise known independently of his business partner.
- With the exponential growth of the population in Vaudreuil-Dorion and Vaudreuil-Soulanges, several new dental clinics opened their doors. Keeping the existing clientele and attracting new residents of the region remained two important objectives.
Our team of web marketing experts has come up with a strategic plan that addresses all of the above objectives and challenges. And you know what? The results are outstanding!
Results that make competitors jealous
252% increase
in trafic
in trafic
A 252% increase in traffic in September, October and November was recorded this year compared to the same period last year.
24 x more
visitors in 3 years
visitors in 3 years
Three years ago, the website had about 500 visits per month. Today, the website has over 12,000 visits each month, with little or no advertising budget on Facebook or Google.
A powerfull
content marketing
content marketing
Out of the top 10 most viewed pages, 7 are blog posts, 6 of which are from the last 2 terms.
What does our client have to say?
Wondering what
we could do
for you?
we could do
for you?
* It’s important to note that the results mentioned in our case studies are related to organic listings. Paid advertising strategies are auction-driven and can’t be controlled in the same way. As we write these lines, Cabanon Fortin has been positioned within the top 3 search results for the West Island and surrounding areas. However, organic SEO is an-ongoing, ever-changing reality, and results could vary at any given moment.